By Team FoodeMagWe are proud to launch our new wellness category ‘Balance’ with a very special campaign #BringBackBalance in collaboration with Oman Insurance Company (OIC) and Bupa Global. Research shows that many health problems are related to stress. High blood pressure, heart diseases, diabetes, obesity, anxiety, depression and more, could be a result of stress. #BringBackBalance is created to recognise that STRESS is a concern but you can manage it.

In today’s times of dramatic distraction, people have inadvertently lost out of good quality rest and have somewhat compromised on the work-life balance. The campaign throws the spotlight on recognizing the first signs of stress and finding a way to unwind and balance it. The first campaign called #BringBackBalance, in collaboration with Oman Insurance Company (OIC) & Bupa Global, has been created to recognize that stress is a primary concern in the UAE leading to many medical issues. The campaign will have a series of bespoke reader activities with medical professionals, wellness practitioners, chefs, nutritionists and experiences shared by real people. 

Samer Sawaya, Head of Partner Operations (Bupa Global) for Oman Insurance Company, said: “Bringing balance back into the lives of UAE residents is a goal close to our hearts. Our research revealed that 89% of UAE residents want to live a healthier life, while 40% claim that lack of time is a barrier to managing their wellbeing. If people cannot find a measure of balance within their busy lives, they are more likely to be spending less time eating wholesome meals, exercising regularly, sleeping sufficiently, and looking after their overall health and wellbeing. Neglecting their health and wellbeing will also have a knock on effect on their happiness. We understand that achieving the perfect equilibrium is a challenging feat, and for this reason we have partnered with FoodeMag to support people in finding a way to bring balance back to their life.”

Join us for a series of bespoke events with wellness practitioners, nutritionists and experiences shared by real people like you and me. You will find all the related articles from this edition below.